Speaking Testimonials

Eric Rose is many things: A product and innovation guru, a great communicator, and an outstanding teacher. I had Eric speak at a ProVisors startup and entrepreneurship group in October 2023 on "3 Keys to Successful New Products (R)". His talk was so well received that we asked him to speak again three months later to the same group on "Creating a Product the Market Wants - Customer Discovery & Product Market Fit". Eric is engaging, focused, and a great story teller. He uses interesting case studies to illustrate his points and there are a lot of takeaways as well. He has a certain type of joie de vivre that resonates through everything that he does. I highly recommend Eric to any group or organization interested in learning about product innovation or product market fit.

I connected with Eric through the ProVisors business network as I was searching for an expert in product innovation that regularly spoke on the topic. I asked Eric to create a new interactive talk for an April 2023 joint event with my Middle Market Affinity group and my colleague's Distributor & Manufacturer's Affinity group on the topic of innovation. Eric did an outstanding job delivering his new talk, "Boost Innovation, Boost Business" to over 40 ProVisors professionals in attendance. It covered topics including Innovation Auditing, Brainstorming, Asset Based Innovation, as well as numerous examples of successful product innovations. Eric's talk was well received, and we look forward to having him back for another talk in the future.

I teach the BUS 364: Innovation course at the University of Portland. We spend a significant amount of time discussing the importance of innovation to a firm's competitive advantage. I was able to bring Eric in to speak on that very subject in March 2023. He shared his "Innovation Mashup" presentation which included What is Product Innovation, How to Boost Innovation, and numerous real-world examples of successful corporate product innovations that he has been involved in developing. My students found Eric very interesting and relatable. They enjoyed how he brought his early innovative experiences into his talk. Be sure to ask Eric about his Bug Business. I look forward to having him come back to speak to my class when it is next offered.

In July 2022 I had Eric come in to speak to Project ECHO's 6th and 9th graders about his entrepreneurial journey which led him to his product innovation consulting business. Project ECHO is a non-profit organization that empowers students with entrepreneurial and leadership skills. Some of the feedback I received from the students and teachers was that he was engaging and relatable as well as very informative! I look forward to bringing Eric back in to speak to our students again.

In September 2020, Eric delivered an informative and entertaining presentation at ProVisors’ Branding, Licensing, Intellectual Property, and Strategic Services affinity group. Eric’s speaking style is engaging, natural, and energetic. His incredibly relevant case study was well-received by this group of marketing and consulting professionals, as demonstrated by the lively discussion. I highly recommend Eric to any group or organization interested in delving into the pillars of product innovation.

Eric has been a regular speaker in my graduate Technology Commercialization course for several years. He is clearly one of the favorites because students learn a framework for looking at product tradeoffs that they can use immediately. He teaches them a new way to view the world of invention and product development that really opens their eyes.

Eric is the definition of approachable. He approached every guest before his speaking event to introduce himself and learn about their business and reason for coming. This personal attention made his talk, "Project Managing your Crowdfunding Campaign" even more valuable to those in the room. His talk focused on the big ideas about crowdfunding campaigns, but was filled with personal stories of his and of his clients. His talk was a thoughtful introduction to those just starting in crowdfunding, yet it had plenty of great information for those with some experience. We look forward to his return visits to his hometown of Cleveland!

Eric is incredibly knowledgeable about the product innovation cycle and can skillfully break it down into discrete, easy-to-understand steps that even a first time entrepreneur can quickly grasp. His presentation to the Society of Physician Entrepreneurs was highly valued by our members.

Thank you to Eric Rose for speaking with students at Jack London Continuation School about his work in product development.  Eric effectively engaged the students by linking theory with real world practice and brought in some products for students to examine.  He spoke knowledgeably about the challenges that new entrepreneurs encounter when entering the marketplace and provided some suggestions of ways to overcome these challenges.  The students were impressed with his approachable demeanor and enjoyed the hands-on aspect to his presentation.  We look forward to working with Eric again in the future.