Lani Taylor, Founder/CEO Mobot Nation Inc., a company which offers the world’s first and only foam roller water bottle to the market, provides Eric P. Rose, NPDP, MBA a testimonial for his product innovation consulting services.
"I am a registered nurse (RN), entrepreneur, and small business owner. As part of my nursing work I discovered an opportunity for a new respiratory related product that would improve patient care. In late 2022 I was introduced to Eric through a patent attorney who said Eric would be a good person to coach me through the product design, development, and commercialization process. Eric was insistent we research what was needed technically in the product and not just jump into building a prototype. During that research I discovered there already was essentially the same product on the market. I am grateful to Eric for guiding me through the product innovation process and having me shut down the development before I wasted precious time and money. If I ever have another new product idea I'd like to develop and commercialize, I will certainly contact Eric again."
"I am a Board-certified orofacial pain specialist recognized by the American Dental Association. I treat patients with acute and chronic pain of the mouth, jaw, head, and neck. I first began working with Eric in the summer of 2017. I came to Eric with a rough model of a simple but novel product designed to reduce TMJ and jaw pain. It’s called “gentle jaw” and it is a passive jaw stretching device that is used to stretch the closing muscles of the jaw which are the muscles that cause pain from clenching, grinding, stress, etc.
Eric helped me to refine the design of my invention, confirm the material for molding, source potential manufacturers, obtain production quotations, visit the final candidate molder, and guide me through the tooling design, tool build, and production launch. My new product is now patented and launched. It can be found at, gentlejaw.com.
I recommend that entrepreneurs who want to develop and commercialize new products take advantage of Eric's 35+ years of product innovation, manufacturing, and commercialization experience."
"I began working with Eric in June 2019 in order to move my concept of an online auto auction website forward towards reality. Eric coached me through the Lean Startup process including Customer Discovery, Product Market Fit, and the Business Model Canvas. This process was very enlightening for the creation of my offer and business model. As a result of Eric's coaching I’ve applied to a startup accelerator and happy to say that I’ve been accepted."
"I began working with Eric in October 2014 to have his help to translate my idea for a home-based product to improve the quality of people’s spinal health into a reality. Eric patiently lead me through the product innovation process from market opportunity analysis, product requirements creation, to the collaboration with a design and engineering firm to create working prototypes. Thanks to Eric’s guidance, my new product is now in its final stages of development and patents will soon be filed. If you are a medical professional with an entrepreneurial spirit and a new product vision, you should speak with Eric about having him help guide you through the chaotic product innovation process."
"My Chinese supplier had challenges making design changes per my requests. Eric and his team figured out my design needs right away, got me new CAD files quickly, and helped me secure a prototype. I love the new design, and I'm ready to put my Click & Carry product into production. I'm looking forward to using Eric again on my next project!"
"I was introduced to Eric in June 2014, he was my mentor in the USC Greif Center for Entrepreneurship. Eric was assigned to me because of his expertise commercializing new products. As an entrepreneur and the Co-Founder of a healthcare products company, BraceX Products, I turned to Eric to help me address whether the intellectual property the company already had was a match for the market needs. Eric has guided me through an extensive effort of Customer Discovery and Product/Market fit analysis. We now have new market-driven insights to move forward on the product's development which will be an improvement over our current intellectual property. Eric and I are working to secure the product development partner who can turn these market insights into tangible product."
"I was introduced to Eric in May 2014, he was recommended to me by an intellectual property attorney. I was told that Eric was a person who could help me as an advisor in my venture to commercialize a new product in the water conservation market. Eric has been a valuable advisor to me for my go-to-market strategy, product development, and manufacturing needs. As an entrepreneur working to launch a revolutionary product, I have found Eric's help extremely valuable. I look forward to Eric's continued support on my new venture launch."